Marketing

13 Mar 19

Maya, Dazzy, Aisha, Morgan, Nathan, Mitchell

Posting Schedule

Instagram, facebook page and group

Two weeks to a week

Aisha - Instagram Everyone else - Facebook

Branch out more with posters

• Notice boards
• Squidies
• Don’t want to over saturate, but we do want posters everywhere

Physical Marketing Materials

• Coffee cup
• Logo
• USB
• Pens
• Badges
• Phone pockets

Newsletter

• Too long? We don’t think so
• This years open rates are above previous years, and 40 percentage points higher than industry standard

Giveaways

• Some form of giveaway for a specific event
• e.g. makeup pack
• Food pack
• Maybe a free drink on the night

Follow Up

If you see something pretty, take a photo of it Conversational survey to find out what first years think about our marketing

• Did they like o-week / how did you find out about it?
• What social media do you use?
• Do you read the newsletter? What are your thoughts on it?
• How do you find out about upcoming events?